Gone are the days of storefronts for everything. Covid made many industries pivot to finding creative ways to put their product in front of customers at their homes. This movement is not slowing down; it is in our industry’s best interest to get to where the market is going. Listen

Salespeople will almost always take the path of least resistance unless a process prevents them from doing so. This sort of operation was sufficient in recent times, but now more than ever, you need salespeople who have processes to pursue opportunities so that you maximize sales in the likely oncoming

There’s a tidal wave of government regulation coming toward our industry. While it certainly will disrupt our industry, that’s not necessarily bad. The best way to ensure good outcomes is riding the tidal wave together. Listen to this episode to avoid being swept away by upcoming government regulations. While we

What does calling people by their names, deleting the email client off your phone, and truthfully understanding your authenticity and sincerity do for the people you interact with? It allows you to connect with them on a deeper level. These days, too many people fall victim to letting distractions impact

“Team members should be treated the same way as customers.” If you repeat this statement often but it’s false day-to-day, it produces cognitive dissonance in your culture, allowing bad habits and toxicity to form. Maintaining this culture will deter young people from your company and ultimately lead to its demise.

Shockingly, there isn’t an industry-wide required certification process to put fire into customers’ homes. However, there are many obtainable certifications that not only ensure your staff is expert at what they do but also plant peace of mind in your customers’ minds. Given the option, virtually nobody would choose an