“The most expensive labor your customer pays for is the labor they have to do twice.” This week, Tim sits down with Gideon Honeycutt (Sales Rep for Valor and Blaze King) for part two of our mini-series on specialty installation. Products are sold through more channels every year, and labor

“Service and installation is your moat—and I can’t cross it.” That’s a direct quote from an AI agent when Tim asked how specialty retailers stack up against big box and e-commerce. In this episode—the first of a two-part series on the value of specialty installation—Tim shares a class he taught

“It kills more people every year than HIV, tuberculosis, and malaria combined.” In this episode, Tim sits down with Shelby Kardas (Executive Director, StoveTeam International) to talk about the smoky-kitchen crisis affecting half the world’s population—and why supporting a cause bigger than your bottom line might be the smartest business

“Do you want them asking those questions to ChatGPT or their buddy who’s a contractor—or do you want them asking you?” In this episode, Tim kicks off Season 17 with Jonny Holsten (Owner and Sales Trainer, bridgeselling.com), author of Fix Your Broken Sales Calls. Jonny built a six-step framework that

While we prepare Season 17 of the podcast, Tim will be giving weekly rapid reactions to audio articles from The Fire Time Magazine. This week, Tim closes out the series reacting to an article he wrote titled, “What’s Your Return on Luck?” (released in the ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠September 2023 issue of The

While we prepare Season 17 of the podcast, Tim will be giving weekly rapid reactions to audio articles from The Fire Time Magazine. In this week’s episode, Tim reacts to an article by Peter Parsons titled, “Tomorrow’s Customer” (released in the ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠March 2026 issue of The Fire Time Magazine⁠⁠⁠)⁠⁠⁠⁠.⁠⁠⁠⁠⁠ ——