Sales is not about bombarding customers with product information, but rather about taking a step back and truly comprehending what they need. In today’s episode—the second installment of “The Seven Steps of The Sales Process Revisited” series—Tim talks with Matt Bradley, the Partnership Manager at WhyFire and editor of The

Very few retailers make their customers feel welcome and comfortable when they enter the store. As a result, connections with customers are shut down, and potential sales are lost. However, a genuine and well-crafted greeting holds the power to forge meaningful connections and drive sales. In today’s episode—the first installment

Businesses are experiencing the waning of the once-ridiculous demand from the Covid years and have a newfound hunger for the Seven-Step Sales Process. To begin Season 11 of the podcast, we are setting out to explore how each step of the Seven-Step Sales Process is executed by industry professionals who

While we prepare Season 11 of the podcast, Tim will be giving weekly rapid reactions to audio articles from our industry publications. In this final Fire Time Magazine Rapid Reaction episode, Tim reacts to an article by Tyler Anderson titled “Let’s Get Personal: 4 Ways to Accelerate Advocacy for Your

While we prepare Season 11 of the podcast, Tim will be giving weekly rapid reactions to audio articles from our industry publications. In this week’s episode, Tim reacts to an article by Kyle Titsworth titled “3 Warehouse Tasks That Should Shape Your Plans and Processes”. This article was published in

While we prepare Season 11 of the podcast, Tim will be giving weekly rapid reactions to audio articles from our industry publications. In this week’s episode, Tim reacts to an article from the March 2023 edition of The Fire Time Magazine titled “Retrofits – Maintenance, Upgrades, and Innovations to Installed