While we prepare Season 17 of the podcast, Tim will be giving weekly rapid reactions to audio articles from The Fire Time Magazine. In this week’s episode, Tim reacts to an article Clay Dennis titled, “Four Ways to Get a Higher Return on Your Marketing Dollars” (released in the June Read more…
“You’d think eight out of ten people walk out with an estimate. Once you actually track it, it’s under twenty percent every single time.” In this episode, Tim closes out season 16 with the show’s traditional Q&A—answering the sharpest questions listeners submitted while he was on the road teaching, including Read more…
“We are the immovable number two. And it’s okay being the immovable number two.” In this episode, Tim sits down with Dan Bonar (Vice President of Residential Sales, ICC Chimney) to unpack how a privately owned chimney company turned restraint into its sharpest competitive edge. Dan spent the last six Read more…
Audio Stream: “The most depressed, anxious, addicted, and self-destructive generation in American culture—we created this world.” In this episode, Matt Bradley (Partnership Manager at WhyFire and Editor of The Fire Time Magazine) makes a provocative argument from his 2026 HPBExpo class: the reason you can’t hire or inspire young workers Read more…
Audio Stream: “I can’t sell Harman because there’s a dealer too close to me, but I’d donate a kidney and my firstborn to get it.” In this episode, Tim sits down with Dane Harman, Karen Harman-Smeltz, and Peter Parsons to trace how a burn pot rooted in anthracite coal became Read more…
Audio Stream: “Core values allow us to lead to a standard—without those core values, things can slip.” In this episode, Tim speaks with Kyle Titsworth (General Manager and Partner, The Fireplace Showcase) about transitioning from manager to owner in a family business. Kyle shares insights from his journey taking over Read more…
Audio Stream: “It can never be too long, it can only be too boring.” In this episode, Tim shares a class he taught in Denver, Colorado at AES Dealer Days, where he explores why most marketing messages in the fireplace industry fail—and reveals a simple framework that can triple your Read more…
Audio Stream: “I’ve been looking for this kind of clarity in my life.” In this episode, Tim talks with April Sunshine Hawkins (Former Co-Host of the Marketing Made Simple Podcast and Storybrand Private Workshop Instructor) about why most marketing fails and how to craft messages that actually resonate. April brings Read more…
Audio Stream: “The customer doesn’t want to hear your story—they want to hear how you can solve their problem.” In this episode, Tim sits down with Robert Schnell (Principal, Arctic Sales) fresh from a StoryBrand marketing intensive in Nashville to unpack the messaging frameworks that actually drive sales. Robert brings Read more…
Audio Stream: “This is the conversation for you if you’ve been trying to think about how we ease the tension between retailers, distributors, and manufacturers.” In this episode, Tim shares exclusive content from the HPB Expo opening session in New Orleans, featuring insights that were too important to wait for Read more…